Bike to Work Day is coming up on Thursday, May 8th. BTWD is an annual event held during the spring across the United States that promotes cycling as an all-around great way to commute to work. There will be Energizer Stations, set up across the Bay Area to provide encouragement, free food, coffee, and schwag to bike commuters.
Coincidentally, this event provides the makings for an interesting DIY alleycat.
I don’t know if anything like this has been done before, so bear with us as we present Bike to Work Day Errday, the first Instagram Alleycat.
How Does it Work?
Energizer Stations will be set up throughout the Bay Area on Bike to Work Day. The goal of the race is to visit as many as possible. The person(s) who visits the most Energizer Stations, wins.
How do you know who makes it to a checkpoint?
Simple: Instagram. You must take a picture at every Energizer Station that you visit, and post it to your Instagram feed (yes, you must have an Instagram account to participate). In order to be counted, each photo must have three things:
- The location
- Use the hashtag #btwdERRday
- Mention @pedxcourier (so we can tally up the results)
There will be literally hundreds of Energizer Stations set up across the Bay Area. Feel free to visit as many (or as few) as you want. Have fun with it – stop to chat with the volunteers, eat some snacks, drink hella coffee, but don’t forget to ‘Gram!
What else do I need to know?
This is a pretty casual “race.” There is no starting place and there is no finish line. The goal is to have FUN while celebrating your favorite mode of transit: the bicycle.
Any and all Energizer Stations from Oakland to Concord to San Francisco are valid checkpoints. We will keep track of the race via Instagram.
Most Energizer Stations are open from 7am ’til 9am, so this will be the official race time (early bird gets the worm!!) .
There is no entry fee.
There will be an after party at Pedal Express HQ (1501 Powell St, Emeryville) from 5:30 – 7:30pm. Come through after work and hang out with your favorite bike messengers! We’ll fire up the grill and have a cooler or two full of beverages; we’ll also hand out spoke cards and announce the winner(s). We’ll try and rustle up some prizes for ya too (holler at me, if you want to donate).
Anyone down for a full day of bike shenanigans won’t want to miss this. See you on the streets!
– Dom, Nick, Savanna & Kevin (Pedal Express)
* Later on in the evening, there will be a bike film screening of Aftermass: Bicycling in a Post-Critical Mass Portland. Film starts at 8:30 and is right down the street from us at PLACE for Sustainable Living. For event info, click here.